It’s estimated that 40% of the world’s population has at least one social media profile. So if you’re looking to boost your limo service’s online presence, turning to social media is a great idea.
But one problem companies often run into is a lack of content.
Whether you’re about to launch your limo service’s social pages or you’re out of ideas, we’ve got you covered.
Here are five of the best social media content ideas to boost engagement and attention to your brand.
Let Your Customers Do the Talking
One of the biggest reasons why your social media presence isn’t landing with customers is that you’re taking too aggressive of an approach.
Users who think a brand is being too pushy with their marketing are likely to unfollow or ignore a message. In fact, according to data, only 7% of people view digital advertising in a positive manner.
But there is a silver lining to this news. User-generated content is a hit, so it’s time to leverage customer reviews and stories.
Ask a happy client to write up a brief description of their experience with your service. If the post takes off, you can launch an entire series of customer stories.
Crosspost Content from Your Website
Social media isn’t the only place you should be posting. Don’t forget to populate your website with regular content updates, as well.
Not only will this boost your site’s search performance, but you can post the same content to your social channels.
Be it the latest blog, a new promotion, or an important update, crossposting from your website is a win-win.
Launch a Giveaway
Who doesn’t love getting something for free?
If you’re looking for cost-effective, smart social media ideas, give away a ride from your limo service.
It won’t cost your business much if anything and the excitement of a free limo ride will entice customers to engage with your content.
A good rule of thumb is to offer more entries to those who share more. For instance, liking the post can earn a user one entry, liking and posting a comment earns two entries, and liking, commenting, and sharing earns a user three.
Create a Poll to Boost Engagement
Everyone likes to have their voice heard. And you can let your customers’ voices shine loud and clear by starting a poll.
Setting up a poll takes a matter of minutes and allows your fans to sound off.
Here are a few poll ideas if you need some help getting started:
- Best kind of limo.
- Ideal limo destination.
- Best limo snacks.
Keep it light and fun. And don’t forget to respond to poll results! 63% of people want brands to treat them as friends and starting a poll is an easy way to establish that bond.
Recycle Old Content
Reworking old content in a new way is one of the most common and profitable social media ideas. If you’re out of ideas but have a vast library of content, consider recycling.
Turning an old blog post into a video, for instance, can extend the life of your content without you spending hours on new research.
These Social Media Content Ideas Will Drive Your Company to Sucess
Coming up with new, engaging content for your social media channels can be a challenge. If you’re struggling to come up with new social media content ideas for your limo company, give these five tips a shot.
And before you post, make sure you watch out for these easily avoidable social media mistakes.